Product Leader Who Codes.
Designer Who Ships.
Consultant Who Transforms Culture.
Most people pick one lane. I've spent 30 years refusing to.
Case Studies Philosophy MethodologyCase Studies
The $1.2M Question
How Evidence-Based Discovery Prevented a Year-Long Waste
The 30% Velocity Gain
When UX Includes Developer Experience
How a Printed Page Revealed a System Failure
Reducing report review time by reducing printing by 40%
Product Knowledge at Scale
An AI PM chatbot to the rescue!
Figma? No Thanks, We're Good!
Coming Soon
Design Before You Design
Coming Soon
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